{"id":3076,"date":"2018-05-25T00:00:00","date_gmt":"2018-05-25T00:00:00","guid":{"rendered":"https:\/\/trifocusfitnessacademy.co.za\/tips-to-pick-up-clients-as-online-personal-trainer\/"},"modified":"2023-06-08T14:18:27","modified_gmt":"2023-06-08T12:18:27","slug":"tips-to-pick-up-clients-as-online-personal-trainer","status":"publish","type":"post","link":"https:\/\/trifocusfitnessacademy.co.za\/personal-fitness-training-blog\/tips-to-pick-up-clients-as-online-personal-trainer\/","title":{"rendered":"11 Tips To Pick Up Clients As An Online Personal Trainer"},"content":{"rendered":"<p>Running a successful business as an online personal trainer takes a lot of hard work. It takes\u00a0sacrifice and is no different when it comes to running an online fitness business.<\/p>\n<p>So you\u2019ve just finished your <a href=\"https:\/\/trifocusfitnessacademy.co.za\/product-category\/personal-training-courses\/\">online personal training course<\/a>. You&#8217;re\u00a0ready to take on the business world and start your own fitness business as an online personal trainer. Well, luckily for you it is much easier and quicker to start a business today than it was 10 or 15 years ago thanks to the developments and advances in technology and social media. However, you will still need to put in a lot of hard work in\u00a0to get the personal training clients you need. You&#8217;ll need to be smart about the way you acquire your online clients. Here are 11 tips to pick up clients as an online personal trainer.<\/p>\n<h2>Online Fitness Business Tips<\/h2>\n<h2>1.\u00a0Build A\u00a0Brand<\/h2>\n<p>From the get-go, right when you first start building your business you need to construct a brand too. You will need to strategise about where to position yourself in the market. You will need to develop a brand identity. It&#8217;s vital that you\u00a0make this the centre of your communications and marketing to the public so that people can get to know and trust you.<\/p>\n<p><iframe loading=\"lazy\" title=\"Trifocus Fitness Academy - Social Media Marketing for Fitness\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/jdWtKnDKs5U?start=1&#038;feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/trifocusfitnessacademy.co.za\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<h2>\u00a02.\u00a0Social Media Marketing<\/h2>\n<p>One of the most useful marketing tools at your disposal today &#8211; as a personal trainer &#8211; is social media.\u00a0After building and setting up your business website, you will need to invest in a social media strategy to ensure you get the best out of the various platforms and so you can advertise your business to the right audience. (Want to know more about marketing your fitness business? <a href=\"https:\/\/trifocusfitnessacademy.co.za\/courses\/fundamentals-of-a-fitness-business-course\/\">Sign up for <\/a>Trifocus Fitness Academy&#8217;s Fundamentals of a Fitness Business Course today!)<\/p>\n<h2>\u00a03.\u00a0Advertising For the Online Personal Trainer<\/h2>\n<p>Besides spending money on social media advertising, you will need to invest in digital marketing like SEO and Google Adwords.\u00a0\u00a0The great thing about these forms of advertising is that they are relatively inexpensive which makes them great for personal trainers just starting out in the fitness industry.<\/p>\n<h2>\u00a04.\u00a0Networking<\/h2>\n<p>Getting yourself into the industry and networking with the industry leaders is extremely important. Reach out to various industry leaders, athletes and other online personal trainers, and link up with them. There\u2019s no harm in learning from those who have been where you are and are willing to lend a helping hand or give a tip or two. Networking will also help get your new brand the credibility you need to start getting referred.<\/p>\n<p><iframe loading=\"lazy\" title=\"The secrets of networking for fitness professionals\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/tNaKiOmKFqk?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/trifocusfitnessacademy.co.za\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<h2>\u00a05.\u00a0Referrals And Recommendations<\/h2>\n<p>As mentioned above, once you\u2019ve set up a brand that people know and trust &#8211; and has some credibility in the fitness industry &#8211; \u00a0you should look at asking for recommendations and referrals.<\/p>\n<h2>\u00a06.\u00a0Events<\/h2>\n<p>Making yourself and your brand present at industry and sporting events is a sure-fire way to speak directly to the client you are trying to attract.\u00a0An example of a fitness-related event that you can exhibit at, in South Africa, are the <a href=\"http:\/\/www.arnoldclassicafrica.com\/\" target=\"_blank\" rel=\"noopener\">Arnolds Classic Africa<\/a>.<\/p>\n<h2>\u00a07.\u00a0Running Specials<\/h2>\n<p>Launch specials and discounts always work well. This is because these\u00a0give clients the opportunity to try your services before investing in full packages. Running regular specials and discounts will ensure great word-of-mouth marketing, which means you will always have fresh clients knocking on your door.<\/p>\n<h2>8.\u00a0Affiliating With Other Online Personal Trainers And Fitness Brands<\/h2>\n<p>There are hundreds of great fitness brands in the industry. These will not necessarily be competitors. Linking up and affiliating yourself with some of the biggest brands in the industry will help you increase your brand\u2019s credibility. Through this\u00a0you will definitely get additional exposure, too.<\/p>\n<h2>9.\u00a0Giving Away Free Trials<\/h2>\n<p>People are very reluctant to try a new brand or online\u00a0personal\u00a0trainer&#8217;s service without knowing about the services and what kind of results people have reached with this online personal trainer. Offering one-month trials is a great way for people to get to know your brand and your services.<\/p>\n<h2>10.\u00a0Knowing Where To Find Your Clients<\/h2>\n<p>Knowing your audience and target market are two of the most important factors of a successful fitness\u00a0business. As a part of your strategising, you need to figure out who you are targeting as well as how and where you will reach them.<\/p>\n<p><iframe loading=\"lazy\" title=\"How To Build A Client Database In Any Business\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/6r4kgpo3z-w?start=6&#038;feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/trifocusfitnessacademy.co.za\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<h2>11.\u00a0Influencers<\/h2>\n<p>Influencer marketing is one of the most powerful and effective ways of reaching new clients. Your job as a business owner and personal trainer is to tell people how great your business is and services are.\u00a0Linking up with influencers will give you access to powerful word-of-mouth marketing. When you find the right influencers who are looking for a mutually beneficial relationship with you, there is a lot more opportunity and marketing scope lying ahead for both brands.<\/p>\n<p>Starting a business is not easy. Finding clients is even harder. However, there are a few things you can do to make it a bit easier. Start with what you have and what is most important. After this\u00a0you will be running a successful fitness business in no time.<\/p>\n<h2><a href=\"https:\/\/trifocusfitnessacademy.co.za\/contact-us\/\">Contact Trifocus Fitness Academy<\/a><\/h2>\n<p>If you want to learn more, take a look at Trifocus Fitness Academy&#8217;s <a href=\"https:\/\/trifocusfitnessacademy.co.za\/courses\/entrepreneurship-course\/\">Entrepreneurship course<\/a> as well as their <a href=\"https:\/\/trifocusfitnessacademy.co.za\/courses\/fundamentals-of-a-fitness-business-course\/\">Fundamentals of a Fitness Business short course<\/a> to build your knowledge to make a success in your fitness business.<\/p>\n<p><a href=\"https:\/\/trifocusfitnessacademy.co.za\/courses\/entrepreneurship-course\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-7694\" src=\"https:\/\/trifocusfitnessacademy.co.za\/wp-content\/uploads\/2018\/07\/Footer-300x70.jpg\" alt=\"Trifocus Fitness Academy Registration\" width=\"874\" height=\"204\" \/><\/a><\/p>\n<p><iframe loading=\"lazy\" title=\"Entrepreneurship Course\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/QkO0AR6jC_g?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/trifocusfitnessacademy.co.za\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Running a successful business as an online personal trainer takes a lot of hard work. It takes\u00a0sacrifice and is no different when it comes to running an online fitness business. So you\u2019ve just finished your online personal training course. You&#8217;re\u00a0ready to take on the business world and start your own fitness business as an online&#8230;<\/p>\n","protected":false},"author":7,"featured_media":1838,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[2116],"tags":[1663,1387,1193,1149,227,1762,1037,1352,1763,1764,1171,1739,45],"acf":[],"_links":{"self":[{"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/posts\/3076"}],"collection":[{"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/comments?post=3076"}],"version-history":[{"count":0,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/posts\/3076\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/media\/1838"}],"wp:attachment":[{"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/media?parent=3076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/categories?post=3076"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trifocusfitnessacademy.co.za\/wp-json\/wp\/v2\/tags?post=3076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}